Insights

Discover the stories behind innovation. Explore our blog to immerse yourself in the world of the latest technological trends, expert tips, and inspiring experiences.

Will Nvidia be the new Kodak?
Will Nvidia be the new Kodak?

Strategy

30 June 2026

Will Nvidia be the new Kodak?

The real problem is coming second When I was CEO of Terra Spain, I never worried too much about what the ones behind us were doing. Not out of arrogance, but out of arithmetic: when you're first, y...
Agentic Development: Building Software Is No Longer About Writing Code
Agentic Development: Building Software Is No Longer About Writing Code

26 June 2026

Agentic Development: Building Software Is No Longer About Writing Code

Just a few years ago, talking about artificial intelligence in software development meant discussing tools that could help developers write code faster. Today, the conversation has changed dramatic...
Let Gemini Do It: Generative AI for Businesses on Google Cloud
Let Gemini Do It: Generative AI for Businesses on Google Cloud

Tech Insight

25 June 2026

Let Gemini Do It: Generative AI for Businesses on Google Cloud

Following the announcements at Google Cloud Next and Google I/O '26, companies face a barrage of technical updates. How can we convert this flood into real business value? The answer lies in diges...
Will AI end up in a backpack?
Will AI end up in a backpack?

Strategy

23 June 2026

Will AI end up in a backpack?

A few weeks ago, while preparing a class on technology investment, I asked a student to work out something simple for me: if you multiply the investment in training an AI model by ten, how much doe...
No Data, No AI: Agentic Data Cloud and Data Sovereignty
No Data, No AI: Agentic Data Cloud and Data Sovereignty

Tech Insight

18 June 2026

No Data, No AI: Agentic Data Cloud and Data Sovereignty

Following the announcements at Google Cloud Next and Google I/O '26 companies are facing a barrage of technical announcements. How can they turn that avalanche into real business value? By digestin...
Spot the 8 differences
Spot the 8 differences

Strategy

16 June 2026

Spot the 8 differences

If you're not a digital native, and your childhood didn't begin in a world where glass surfaces reacted when you touched them, the word "pastime" was surely part of your life. Because, as...
Generative UI: When AI Architecture Builds the Interface, Not Just the Text
Generative UI: When AI Architecture Builds the Interface, Not Just the Text

Tech Insight

16 June 2026

Generative UI: When AI Architecture Builds the Interface, Not Just the Text

For years, interacting with an AI assistant has followed the exact same pattern: you type a question, you receive text. Useful, yes. However, it is fundamentally limited. What happens when you do n...
Are they making room for us?
Are they making room for us?

Strategy

09 June 2026

Are they making room for us?

The technology pyramid When, thirty years ago, people started talking about the need to align technology management with corporate strategy, I stumbled upon a book that I still use as a reference....
The Developer's Balance
The Developer's Balance

Insight

09 June 2026

The Developer's Balance

I remember 10 years ago, when I first started working in the ICT sector and app development. I admit I started out full of enthusiasm, and to this day I’m still eager to learn and keep growing—but...