Insights

Discover the stories behind innovation. Explore our blog to immerse yourself in the world of the latest technological trends, expert tips, and inspiring experiences.

Why Speak to LLMs in English? The Technical Reality Behind AI's Most Repeated Advice
Why Speak to LLMs in English? The Technical Reality Behind AI's Most Repeated Advice

Tech Insight

29 September 2025

Why Speak to LLMs in English? The Technical Reality Behind AI's Most Repeated Advice

The Advice We've All Heard "If you want better results, speak to it in English." This is the unofficial advice circulating in every AI forum, every ChatGPT tutorial, and every conversati...
Knowledge Base: A new capability to connect external knowledge sources to JSM
Knowledge Base: A new capability to connect external knowledge sources to JSM

29 September 2025

Knowledge Base: A new capability to connect external knowledge sources to JSM

By now, you're likely familiar with Confluence and how Atlassian has invested a great deal of effort into making it the best possible knowledge base. It's versatile for content creation, simple to...
Atlassian Customer Service Management: A Look into the future of Customer Service
Atlassian Customer Service Management: A Look into the future of Customer Service

Tech Insight

22 September 2025

Atlassian Customer Service Management: A Look into the future of Customer Service

In a context where customer experience defines business success, Atlassian introduces an innovative solution: Customer Service Management (CSM), designed to offer faster, more efficient, and perso...
Process Monitoring for Jira: the mirror that shows what your processes really look like
Process Monitoring for Jira: the mirror that shows what your processes really look like

17 September 2025

Process Monitoring for Jira: the mirror that shows what your processes really look like

Process Monitoring for Jira: the mirror that shows what your processes really look like Imagine discovering that over 63% of your support tickets require more than two handovers before resolution,...
Data Governance: Information as a Strategic Asset
Data Governance: Information as a Strategic Asset

Insight

16 September 2025

Data Governance: Information as a Strategic Asset

Why talk about Data Governance ? Today, data is everywhere: in every transaction, every click on a website, every customer interaction, every internal operation. But what sets leading organizations...
Audio Briefings in Confluence: Hear information in a voice-narrated summary
Audio Briefings in Confluence: Hear information in a voice-narrated summary

15 September 2025

Audio Briefings in Confluence: Hear information in a voice-narrated summary

Rovo for listening to Confluence content summaries: information can now be heard On August 15, 2025, Atlassian announced a new feature in the community, which is now available for Confluence Cloud....
Google now has the missing piece to lead the AI race
Google now has the missing piece to lead the AI race

Insight

11 September 2025

Google now has the missing piece to lead the AI race

To win the AI race, having the best technology is not enough. Owning the narrative is key to captivating public opinion The launch of ChatGPT by OpenAI marked a before and after in the world of art...
Crónica de una migración anunciada: Atlassian pone fecha de caducidad a Data Center
Crónica de una migración anunciada: Atlassian pone fecha de caducidad a Data Center

10 September 2025

Crónica de una migración anunciada: Atlassian pone fecha de caducidad a Data Center

Yes, the news we had been predicting for a while is now official: After years of conversations, rumors, and a roadmap that pointed in a single direction, we finally have the official announcement...
From Cost Center to Competitive Advantage: Discover the New ROI of Customer Service
From Cost Center to Competitive Advantage: Discover the New ROI of Customer Service

Insight

09 September 2025

From Cost Center to Competitive Advantage: Discover the New ROI of Customer Service

The great Customer Service dilemma For years, talking about customer service meant talking about an unavoidable expense. An operational area whose goal was to put out fires, answer calls, and handl...