Luis, Sngular’s Director of Business Development for Spain, oversees the team responsible for developing and managing relationships with potential clients and influencers. He is also director of Sngular’s offices in Spain’s Andalusian region and is based in Seville. Luis draws on his extensive marketing experience to seek out potential new business opportunities and grow company awareness in the marketplace.
Joining Sngular in 2011, first as a business manager and then as regional director, Luis oversaw the coordination of all commercial activities in the Andalusian region. Prior to joining Sngular, Luis was Operations Director at MetroMedia Technologies and Ameising Marketing, and Technical Director of Publigrupo Comunicación y Marketing. He is also a professor at Seville’s Chamber of Commerce and Industry.
Luis studied business model design and validation at the Universidad de Sevilla and earned an executive MBA at Seville’s Escuela de Organización Industrial. He has a master’s degree in small business management from EFEM in Madrid.