It isn’t just for big companies like Amazon, but for any company that is deeply experienced or knowledgeable in a particular sector or product.
Optimizing an e-commerce site for Black Friday
As soon as our team got down to business, we realized that the solution would involve rebuilding several key parts of the system. At the same time, the project came with the added challenge of ensuring that the system wouldn't fail, not even for a second, while we were updating the platform.
Sector retail key challengers
Retail consumers are more active participants in shopping than ever before. They have never been better informed or connected, with access to information that goes far beyond what the retail companies themselves offer.
Interview with Pablo Rueda, partner manager at Selligent Marketing Cloud
The confluence between the online and offline world in a store. Basically, it’s what any store should be today because people's lives move between the physical and virtual spaces.
Automatic verification of e-commerce experiences
At the SNGULAR QA Team, implement the best technological solutions to providing the seamless, relevant user experience. We help our clients avoid errors that can harm their e-commerce business.
Improving customer relationships with MarTech
What happens when massive digital companies decide to open offline businesses in more traditional sectors? The results of Amazon’s foray into supermarkets and beauty salons offers some interesting clues.
Interview with Fernando Siles
We spoke to Fernando Siles, Head of Online Marketing at the electronics and appliance company Worten. He has more than 15 years of experience working for large websites, applying his knowledge of web analytics and online businesses and always learning more about marketing and eCommerce.